Award-Winning Campaigns That Create Real Societal Change
We work with leading creative talent, celebrities, influencers and real people to regularly create powerful campaigns designed to challenge discrimination and bullying behaviors within society.
The Body Confidence Revolution
1 in 2 are unhappy with how their body looks and it’s no surprise when there’s little visibility of diverse body shapes in the media we consume. We’re taking a stand with our body image social experiment.
Based on our research and expertise, we know that the majority of those who bully are men. We also know that men are actively discouraged from opening up about their emotions and instead, often respond with aggression. To tackle this, we are supporting Axe’s mission to, quite literally, ditch the labels that hold guys back, freeing them to be their own man, on their own terms.
We Like Your Face
We ran a series of intimate photography sessions in the Ditch the Label studio and invited our supporters along to donate their unedited, raw headshots for our public gallery.